29 Dec Types of Facebook Advertising Part 1 of 3
It’s our 200th Episode of The Business Unveiled Podcast and we want to celebrate in a super fun way! We did something a little different this time. Business Unveiled is going on the road. That’s right. A road tour. As we wrap up the year 2020 and a global pandemic, what better time to celebrate than to start traveling again. I'm so excited for all the growth we have experienced in 2020 and here to share some of her top Facebook advertising tips, my guest today is Aja Price, Founder of Notably Gray.
- Be sure to watch on YouTube to view the footage from the resort tour.
- To check out The Gray Collective Facebook Group Click HERE.
- View the beautiful luxury resort Waldorf Astoria Los Cabos Pedregal Click HERE.
If you’re thinking of running Facebook or Instagram ads for your business, this is the first thing to consider
The biggest mistakes we see business owners and marketing agencies make on Facebook and Instagram advertising
Top strategic goals to consider before wasting your money
Create a Strategy
Arm Yourself with the Basics
Types of Ads to Consider
Aja Price is a creative strategist and savvy copywriter with a passion for empowering women to plan for marketing success and encouraging young women to pursue entrepreneurship.Aja is the Founder and Chief Strategist for Notably Gray, a digital marketing company for creatives and women in business. With over 15 years in the hospitality industry and more than eight years in nonprofit, Aja's dynamic experience includes serving large brands: Hyatt, Marriott, and Girl Scouts.
Aja's most notable work includes several program initiatives written exclusively for Girl Scouts: Promise to Vote, a non-partisan program encouraging citizens to vote, and GEMS (Girls in Engineering Math and Science,) an immersive introduction STEAM program encouraging young women to pursue STEAM careers. Both programs continue today.
In both program initiatives, Aja successfully led a team in securing funding and strategic partnerships with the League of Women Voters, the Secretary of State, University of Kentucky, Western Kentucky University, Verizon, Dow Chemical Company, LG&E, and KU.
Currently, Aja serves on the board of NAWBO Nashville, the National Association of Women Business Owners, as program chair, is an ambassador for Collective615, a coworking space for women, and is set to launch an entrepreneurial program in January of 2021 for girls grades 10-12 called Notably, Her.
Every position held has been a stepping stone to empowering women, building up the youth, creatively disrupting the industry, and leaving a legacy for the future. The name “Notably Gray” draws inspiration from Beyonce's single “I Was Here.” Leveraging experience to empower women and youth in leaving a notable footprint.
Desert meets the sea at Waldorf Astoria Los Cabos Pedregal, featuring a collection of luxury Cabo San Lucas suites and rooms. Well-adorned and offering an air of sophistication, each of our guestrooms serves as a stunning retreat where you can relax, indulge and explore Baja California's many adventures.Waldorf Astoria Los Cabos Pedregal boasts a brilliant backdrop for the beginning of your story, ideal for intimate celebrations. Where the cactus-dotted desert meets the deep blues of the Pacific, our cliffside retreat embodies natural beauty, warmth and luxury for unforgettable oceanfront Cabo San Lucas weddings.Get decadently pampered in a private spa room at Waldorf Astoria Los Cabos Pedregal, the ultimate Los Cabos spa resort. Reap the rejuvenating benefits of organic treatments inspired by the lunar cycle, the sea, and authentic Mexican folk healing. Offering ten private spa treatment rooms, our spa provides an endless variety of ways to keep you looking and feeling your best.Surrounded by the Pacific Ocean, our resort thoughtfully places you near the freshest food for exceptional dining. Enjoy a one-of-a-kind culinary experience helmed by Executive Chef Gustavo Pinet, who sources ingredients from Baja California to the Yucatan. From the seaside El Farallon to Don Manuel’s, find the best restaurants in Los Cabos in one iconic location at Waldorf Astoria Los Cabos Pedregal.When you stay at Waldorf Astoria Los Cabos Pedregal, your enviable location places you at the heart of activity while tucking you a world away in a secluded retreat. Discover the best things to do in Cabo San Lucas. From scuba diving to snorkeling and parasailing to horseback riding, thrill the adventure seeker in you with an itinerary tailored precisely for you by your Personal Concierge.
As one of the most prominent and ultra-luxe hotels in Mexico, Waldorf Astoria Los Cabos Pedregal continues to garner the world’s most prestigious awards. These accolades not only stem from the hotel’s unique design, but also from its focus on highly personalized levels of service. Waldorf Astoria Los Cabos Pedregal’s special guest services and features, such as its dedicated team of Personal Concierges, the Waldorf Astoria Spa, and world-class dining outlets led by one of the region’s top culinary teams, is widely recognized by some of the world’s most coveted awards.
Just recently, the AAA Five-Diamond, Forbes Five-Star resort, was named the No. 3 Best Resort Hotel in Mexico in Travel + Leisure’s 2018 World’s Best Awards, making it the highest ranked resort in Los Cabos. In addition, the luxury Cabo San Lucas resort was awarded the No. 32 spot in the 100 Best Hotels in the World ranking this year. In July 2017, Waldorf Astoria Los Cabos Pedregal held the top spot and was named the No. 1 Best Resort Hotel in Mexico, a tremendous accomplishment.
In September 2017, the resort was named the No. 5 Top Resort in Mexico (Western) in Condé Nast Traveler’s 2017 Readers’ Choice Awards. Rounding out a fantastic year of accolades, the resort was also recognized by Condé Nast Traveler in December 2017 as one of the world’s top properties by their trusted editors and contributors in the exclusive 2018 Gold List.
The hotel is regularly awarded accolades by major hospitality and tourism organizations such as TripAdvisor’s Travelers’ Choice Awards, which is determined based on the reviews and opinions of millions of TripAdvisor travelers around the globe. Waldorf Astoria Los Cabos Pedregal is also a holder of the prestigious AAA Five-Diamond Award, the highest level of rating for lodgings and restaurants administered by AAA. In addition, as part of Forbes Travel Guide’s 2018 awards, Waldorf Astoria Los Cabos Pedregal and Waldorf Astoria Spa received a prestigious Five-Star rating. This is the resort’s second consecutive year appearing on the list, and is among only 199 other hotels to earn a Five-Star rating in the world, making it the only spa in Cabo and the second in Mexico to achieve such a prestigious recognition.
Walforf Astoria Los Cabos has been named the #1 resort hotel in Mexico by the Travel Leisure world’s best awards 2019.Featured in Forbes Travel Guide 2021Part of the Hilton Honors.
It's Angela. And I'm back for another episode of business. I'm Bill but this time, this time, we've taken business unveiled on the road, we're doing a road trip tour. And we are live today from Cabo Mexico at the Waldorf. I'll tell you guys about it in just a moment. Over here has a special introduction live in Cabo Mexico, in Cabo San Lucas. Today, we're here to talk about Facebook. We're here to talk about Facebook ads specifically. because ever since the pandemic and 2020, a lot of business owners have rolled over and realized a they're doing Facebook just to do Facebook, which you should really have a strategy strategy with a capital S. And if you don't have a strategy, you're going to want to listen to this entire episode all the way through Asha over here has become a Facebook expert, a quick bio on Asha, we have known each other like our whole life It feels likeContinue Reading