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Erika Rothenberger on Business Unveiled

How to Take Risks to Create Your Dream Life

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How to Take Risks to Create Your Dream Life

ERIKA ROTHENBERGER ON BUSINESS UNVEILED

How to Take Risks to Create Your Dream Life

What would you do if you had a chance to live your dream life? Would you go for it, or play it safe and stay where you are? Sometimes the fear of stepping outside of our comfort zone and taking risks can keep us from achieving what we truly desire in life.

Risk-taking is the essence of entrepreneurship and business. When you take a risk, there's always the chance it won't work out in your favor. But taking risks can be one of the most rewarding things you do for yourself and your business. The key is to minimize risk by preparing thoroughly and being confident in what you're doing. 

I’m so excited to share with you our guest Erika Rothenberger, Director of Performance Systems at Henkels & McCoy, Inc. She’s going to share with us some tips on how we can take risks as business owners and entrepreneurs that will lead us closer to our dream life.

MAIN TOPICS
  • How to next level your career
  • How to balance it all work and home
  • How to follow your passion and empower others
KEY TAKEAWAYS

You live one life – create your dream life

Know your value

Don't let fear hold you back 

MORE ABOUT OUR GUEST
I’m a proud momma of two babies (Drew age 7 and Adelyn age 4), a professional corporate Director of Performance Systems for a large utility contractor (yes, I own a hard hat and steeled toed boot), gut and manage real estate, teach classes, an author/new podcaster (Grit, Grace, and Glitz) and an entrepreneur in the wellness industry (6-figure earner, speaker and mentor) who loves helping people show up and feel there very best—and helping others not trade time for money! I love connecting with like-minded females like yourself and exchanging ideas & empowering each other—the world needs more of it.
EPISODE TRANSCRIBED

I'm back for another episode of business unveiled. And I'm so excited to talk to one of my sweet friends, Erica, she just launched a podcast not too long ago, and I got to be on her podcast. And I'm like, Girl, you need to come to my podcast and tell all these women in gentlemen, ladies and gentlemen. But I think we have more ladies listening, how you freaking do all the stuff you do. Because you're so well educated. You are so smart. You're an author, you're a mom, you're an incredible leader. And the one thing that I really love about you is you are consistent on showing up. You are always consistently like showing up for people. So before we dive in, and I feel a little bit about you, but I would love for you to tell our listeners and our audience a little bit about your journey and how you've gotten to where you are today. Because it's quite a journey.

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Wow. Wow. Wow. Well, thank you. I'm so honored to be with you today and so honored to just meet your you know, huge following because I absolutely love following you and seeing all your glitter of inspiration that you give to so many other people and you know, just giving giving back tenfold. So, yeah, a little bit about me. Well, I am, you know, and I won't bore you guys too much. I originally from Massachusetts, went to school at Villanova got my degree in civil engineering, went back and got my MBA, I've actually been in the corporate space can in the construction world. Yes, I own a hardhat and still toe boots and have been climbing the corporate ladder that way and doing a lot with women empowerment, I've actually started to women empowerment groups, you know, just again, showing women that like listen, even though I'm in a male dominated field, what they can do and the impact that they can make, even in a, you know, less traditional, necessarily role or field and most women would say, have thoroughly thoroughly enjoyed that. Alongside that I have two young kids, I have a four year old and a seven year old my husband and I also wear although he's in corporate America, too. We also both wear entrepreneurial hats, we have our own real estate business where we buy real estate, we got them, we rent them out. And then also one of my main passions, I used to own a gym type fitness classes for 15 years. I absolutely love health and wellness. And I truly believe that we can't show up in any aspect of our lives. And let's work truly nurtured with the right products and in in us and being able to show up at our very, very best. And with that being said, I started my own Wellness Business about three years ago, and just had built an international business and had been having a ton of fun with it. Because it's really allowed me to do a lot of other things like speak and start my podcast and write a book and you know, all those other things in between. So, it is a lot though.
Well, but this is why we get along so well. It's like, sometimes people probably listen to me, and they're listening to us. And they're like, Oh my gosh, I have people tell me like it just makes me tired. But the thing is, is like when you love what you're doing, and you are inspired every day to help people and do different things, like there's nothing wrong with splitting your time and sharing your time. As long as it's bringing you happiness, and you love what you do, then why would you not diversify your time and and try to do everything that you do. But I would love for you to share with us just how you have made the transition from like your various career paths, like was there friends or people that were like telling you Erica, you should do this? Or was there like a little voice in your head saying, Okay, it's time for the next thing. Like how do you make those jumps because going from the corporate America to then real estate, to then wellness, to author to speaker to Mom, how do you find that inspiration to do those different things? Like was it other people driving you or how did you even say like okay, We're gonna do this, and we're gonna do this, like, do you have a vision map? Or because I know there's people listening, and they're probably doing something right now that they love and they might be doing something that, yeah, it's okay. But they know there's something more. So are there signs that they can look for? Like, what's helped you know that? Okay, it's time to do the next thing?
Yeah. And I think that's a great question. I'm so glad you asked me that. Because I think, you know, where I know, even my generation, you know, I got what I was told, or what went through my head, and probably many reasons that I'm still in corporate is that, you know, I was told, like, go get your degree, work really hard, find a good career work there for a lot of times climb the corporate ladder, and that's kind of what and now you see this, these next generations coming through, and they're like, heck to that traditional, like, Hey, listen, I have to fit into a square box. But I will say, as I get so much joy out of my corporate career in that aspect, and but like I said, at the beginning, I like to wear a lot of different hats, and I can't say it was one, like, I don't have this perfect roadmap, that was like, Okay, well, I'm gonna take a left at this time. And with your right here and sharp, you know, turn here, in, what I do have is I do have a vision board, and I do have a board of what the things that I do want to come to fruition in my life. And with that being said, the different paths you need to take to be able to get there. And I can't say that I have it perfectly spelled out into it's actually interesting. I was on the peloton this morning, I was actually thinking I was like, wow, 10 years from now, like, what will my life look like? And I was like thinking like, and all these things, the things that went through my head, were all the things that are on my vision board, the things that I want to actually happen, not necessarily how I'm going to get there. And I think if we get too stuck on that how we sometimes like either out of fear won't do it, or trepidation or two, it will just absolutely, like stop us dead in our tracks. And then we just stay comfortable with where we're at. So to me, it really needs to be a lot of like, your own digging and figuring out what you want your you know, dream life, quote, unquote, to look like and how, and then figuring out the how behind it, but really digging into your passion. I know like, when I i've always my dad from the get go, I always said, you know, pay yourself first, right? It was one of the best pieces of advice since he ever gave me. And that started with a Roth IRA right out of school, right? You know, I just paid myself first. And he's like, I don't care if you can only put $20 in a month, like that's what you can afford. But pay yourself first. And to me, that didn't make a whole lot of sense. And now I look back. And for instance, with real estate, I was like, Well listen, why should I pay someone else's rent when I can have someone you know, pay my rent, or you know what I mean? Or look at it as an opportunity. So that came in at like kind of that stage of my life. I was 24 years old, I had no idea what I was doing with real estate, but kind of took that risk. Same with wellness, I loved fitness, I love wellness, I loved you know, owning my own gym and all this sort of stuff. And you know, at that point in my career, I was getting a lot of fulfillment in my corporate career, but I decided, really like I needed something more I needed something more that was my own that followed that passion. And it almost makes me sometimes think about when I was in college, I was getting my civil engineering degree, which was really rigorous. And there was a lot of like, labs and classes and people were like, Oh my goodness, why'd you check that box? And I'm like, I don't know. And yet again, on the side, I would babysit and I also would would waitress because I have a high E personality and they knew I needed another facet. So I always say Listen, you can go down multiple swim lanes. You don't have to pick just one direction. But I always say be careful you don't pick too many directions that you get so derailed that you're like this like growing vine and like nothing sticking either.
Well, and I know for me it's funny because it reminds me of like going from like I was a waitress at the cooker. I don't know if y'all remember the cooker. It doesn't exist anymore. But their range dressing was so freakin amazing. And their bread was so good. It was like this fluffy wheat bread anyway. But I would go when I was in college, like I would go and work at the morgue. And I did not always with dead people. I was a gymnast and taught a lady who was in her 30s at the time and I'm like, God, I look like that when I'm 30 and you know, you just you look up to people that you think 30 is so old. And so I would go and like be a secretary there but then come home. And it was I would stay with my parents you know when I was home from college and so my mom would like make me stripped down before I would come in and like out of my scrubs. And then she would like make me a sandwich and feed me and then we go and work at the cooker. And I would like the people that I worked with knew what I was doing like an internship. And they're like, that is just so gross. But like the stories, but like, here we are around food. And I wasn't very passionate about that. But I did learn a lot in the short time that was there. But I knew that it was time to move on, because I didn't feel that burning passion for working. Adam org. And then I feel like everybody, every everybody, I don't care who you are and what you do. Everybody should try to wait Just wait tables, at least for one month. 100. Right, then 100% it teaches you hospitality less people how to listen, how to serve. And then also you're going to have people that are not so nice to you. And it reminds me of like, how I never want to be treated. And so it just, it gives you a heart. So like, whenever I mean part of the grant pandemic, I mean, I eat out a lot. And I always would think of myself and I'm like, okay, you know, be polite, it's not always their fault, if they bring you something wrong. Usually, it's the cooks fault, you know, but it's like, don't be rude to people, everybody makes mistakes, but it teaches you how to really have that customer service and hospitality, like everyone should be a server at some point in their teenage college life. Like just to learn about how to take care of people.
Yeah, I couldn't, I could not agree more. And it's also like, I just go back and like, just like, just thinking about, like, the dynamics of like, you know, and, and talk about multitasking, like, I used to work in a place that on Thursday nights is $1 a dozen wings, and it was like the place to go. And you can only imagine any talk about Greece. I mean, I had to wash my hair three times, you know, before like, going out on Friday night just to get the like, the grease residue, oh my god, you know, but it was like, it was a hustle, right? And people playing like $1 that their wings were too cool, or they didn't get enough salary or like, you know, you really have to learn how to manage that. And I totally agree with that. I could not agree more that I feel like everyone needs to be have that opportunity to know how to treat you know, anyone in that, you know, in that industry and or also how to tip, right? Yeah, seriously, I know, when people is leaving testing, you know, 10 cents on the dollar, you know, order a wings, and you were like, Really? Really? Didn't someone teach you better than that? That's just rude.
Okay, like you, you just don't do that. I mean, that's how some people make a living. I mean, come on. So when you started to have kids, how did you shift your mindset of like, Okay, how do I turn off my entrepreneurial mindset and then be present to like, be a mom? Like, how do you turn it off and on?
Well, Angela, I wish I had the perfect answer for anyone listening today. And you're you're in that like, in that mom world, I have a like I said, a four and a seven year old. There's a lot of chaos always going on in my household, like a really rambunctious seven year old son who, you know if he could play football, NFL football in the house at all times we would be and you know, my daughter who can have her own challenges too. And it's just, it's crazy. life gets crazy. It gets upside down. But I don't try to you know, I try to compartmentalize and I do try to like make boundaries with certain things. But I realized, listen, this is part of the future I'm building for them. And part of the lessons I want to teach them, like I want them to be entrepreneurial, whether it's their owning their own business and doing their own thing or just entrepreneurial and like, just the way they go about, you know, in the classroom, or the way that they're going to go about being on a sports team one day, or whatever it is like, I want them to see those lessons. So I do try to incorporate them a lot. I most recently ran for a really big goal a couple weeks ago. Like that was like under my entrepreneurial thing, and I made them part of it. And on Monday, I told them that mom was running for this goal the following Sunday. And I made we had to get you know, to the 100th mark or whatever that was and I made I made them part of it. They helped me like cut it out and put it up in every morning. By Wednesday morning. My son was checking my phone more than I was checking my phone to be like, Mom, where are you at? What's your score? Where's this at? Where's that at and like, making them part of that because they have to say to me, my kids seen that work ethic is one of the best things I can teach them and I may not be the mom that always bakes the fresh brownies or is always at the school play or is always well, I wouldn't miss the school play. Okay, I'll miss the field trip. But I will tell you that I will teach them heart and hustle and showing them that like anything you want in life and whether that's to be that NFL player or my daughter, you know to mean to, to, you know, whatever she her aspirations end up being, you know at Ford, she has a lot of them that it's so important to have that heart and hustle behind it. So it's challenging some days. And I will say, because I do love the entrepreneurial side, sometimes it is hard to shut it off and to say, Okay, listen to their time, but being able to really look at the time that it's really quality versus you know, the quantity. You don't I mean, it doesn't matter that I'm not there for the eight hours, but the hour that I am there, it's, you know, looking in the eyes, asking those questions, getting down on the floor, reading that book, you know what I mean, and engaging and letting them know, they're just as important, more important than then then, then then the hustle.
But I love that, that you incorporate them. Yep, not a lot of people do that, that I know, they really try to keep work work. And then when I'm at home, be somebody different. And this morning, I was texting with one of my nieces. And she had posted something that I saw, and other people saw it too. And text to me, I love how this like social media world works. And they're like, what is your niece doing? And I'm so you know, I politely texted her. And I said, You know, I would just I just want you to consider anything that you're posting content wise, before you hit post, think about how your brothers and your sisters and you nanny for three families, how those kids would perceive some of these things because they look up to you. You know, I don't want to be a mom to her. But I mean, I didn't homeschool her for a while. And so she's like, I don't need you to act like my mom, I'm an adult, I'm a of like, I would consider your cocky attitude. Because what you're putting out is a reflection of what you're bringing back in. And I want you to know that putting valuable content out there to help other people is really what this is about. This isn't about if you're angry with your mom or your boyfriend, you don't go posting things publicly, like you've got to learn to talk through those things, right? And she's like, why do you have to talk to me like a professional? I am your niece. And I'm like, Okay, first off, I am who I am, in my business, all my businesses, and in everyday life, I'm the same person. I don't, I don't talk to you differently, that I that I would anyone else. And I think that's the key that a lot of people are missing is what you just said, like, you show up and you incorporate it into your life because that's who you are. Yeah. And so that's something that, you know, still she's a teen and she thinks she knows everything. How many of y'all have 18 year olds out there? You know, where to your teenage years. It's like, I mean, we got a family therapist, like who is amazingly, she's a teenage therapist that, like, teaches you how to, I guess like talk on their level, or, you know, I don't want to come across as like, let's not be defensive. Like, let's take accountability. And thank people for bringing it to my attention and really say like, I can do better. You're right. And that's a taught skill. And you know, I'm learning that. And so showing up who you are authentically, at work off work at home, like the people that turn it off and turn it on, I just find it exhausting, because I don't know how to turn it off. And it's like I am who I am.
Right? So is there and let's face it, there has to be some moments when you do right. You know, I mean, we all share a time away from it. And that's hard for me to do, like put the phone away, put the computer away, put the tech not like and just be completely present. But like you said, I think also incorporating them and showing them like Hey, listen, you can combine this into your life. You know what I mean? And like, let's face it, like life does merge, you know what I mean it in different ways. And I know like, again, we ran for a big trip a couple months ago and that was to go to Fiji and we're going to Fiji as a family in September and they knew that was part of the goal. I got them a travel book, and we started looking at it and they started picking out the places they wanted to go. I didn't even know if I was going to win this trip. And long story short of it. And they found out I wanted I mean, they were off the wall. My little four year old says, well, Mama she heard on the radio the other day, I think they were talking about Fiji water and she's like mom, Fiji, that's where we're going that's where we're going and like teaching them to dream big and like that they're part of it and that there is reward that's associated with it till you know Just you know that that hey, listen, because mom had a sacrifice and explaining that to them, hey, listen, mom may not be as present this week, or I may not, you know, make it to soccer practice this week, because I'm working on this. But hey, listen, because of this, our family gets to do this.
And there's a huge payoff. And I love that that's amazing. Is there one risk? Because then our personnel is your super similar? And we're like, we're just like, yes, risk, like, we don't even think about it. It's like, let's just try and do it. If it doesn't work. Okay, get up, learn from it, do it again, you know, learn from every experience. But is there like one risk that you took? And you are so glad that you took it? Because if you didn't take that risk, you know, you wouldn't have an outcome? Like, is there one thing that you can think of? Oh, goodness, I
think like you said, I mean, I feel like I take risks every single day, like the little things that I always say, like, Listen, if you're not taking, like tightening it, or going like 1% more every single day, like you're not making yourself better, like I don't want to ever say stay, you know, stagnant. And I think one of the one of the risks that I know I took in my professional career was I remember I was, so again, I was a civil, I was trained to be a civil engineer, I got into project management, that was my role. That was my role. And he made sure like I asked, because I knew I wanted to continue to climb the corporate ladder, I knew I was in a very male dominated world where I was like, Listen, I know, there's gonna be a lot of competition, like, especially since I didn't, you know, grow up in necessarily that niche, or, you know, in that construction space, and how do I climb the corporate ladder? How do I get the seat at the table? How do I be be, you know, at the board table that I need to be? And how is my voice going to be heard? How am I going to be able to lean in, and I remember, like, taking the risk and saying, I going to at the time, the CEO of the company, have a 6000, you know, person company $2 billion, like, you know, he has a couple other initiatives to deal with and say, Hey, listen, can I meet with you once a quarter, and one of the biggest pieces of advice he gave me was like, Hey, listen, in order to take your career to the next level, you have to get into operations. Like it's just part like, you need that feather in your cap, you need that experience. And it will say that I was eight months pregnant when this operations position got posted. When I took, you know, my last two career moves ago, and it was the Operations Manager. And I remember walking into my VPS office, and I said, Listen, I said, I'm gonna apply for this job. It's like, well, you don't leave from maternity leave in like, 22 days or something. I'm like, well, it might be 21 might be 23. Like, I don't know, when the baby's coming. And I'm just raising my hand and saying, Hey, listen, I am going to, I'll come back from maternity leave. And this is the you know, if you're willing, you know, I feel like I'm more than qualified for the position. And, you know, when I come back, I want to, I want to knock it out of the ballpark. And having a lot of fear being like, I know, I'm gonna have a three month old when I come back. I know. I know. I don't know if I, I've never been an operations. But I know, that's the next step I need to take. Well, lo and behold, I look back and over. That was, you know, when my my daughter, who's now four, when I took when I took that move, right? And four years later, I've now gotten three promotion since then, in my corporate career, and most recent one I've actually been asked not, you know, asked to start in a complete new department, which started in November. And because I was willing to take those risks, you know, what I mean, and what it led to, and there was many, many days, I had the imposter syndrome. I did, I was like, I don't know, if I know what I'm doing. I don't know, like, you know, if I'm gonna be able to handle all this, but I was like, Listen, I have passion, and I purpose, and I can figure out just about anything. And with all sales, Google it. Don't I mean, like, you can figure most things out in life. Like, if you have that heart and hustle. And that's what I was telling my kids. I'm like, you don't have to be the smartest, you don't have to be, you know what I mean? Have the, you know, the best, this is the best that I was like, you get a heart and gotta have hustle. And if you have that you can figure most everything else out.
Oh, that is so good. It's so good. Just ask, like you said, you raise your hand. And if you just ask, the worst they could do is say no, or some, some leaders I find that are not as secure and taking risk. Because I know when I worked in healthcare, you know, I had a few bosses and leaders that would say things to me. If I asked her like I push the boundaries constantly. And I would say a few of my bosses in health care. Were not fond of me. In fact, one in particular, I know she wasn't and she flat out told me she's like you make me look bad. And you're out there recruiting all these doctors to help building off These relationships and promising all these things. And then and I'm like, and then what you're not delivering, because of communication. That sounds like somebody else's problem to me. I'm doing what I'm supposed to be doing. And I mean, I was a bit of a smart ass, you know, but it, you know, there's always something more. But I started to learn and see a pattern that some of the people that felt really safe and secure. And like you said, it was enough for them, they did just enough to get by to stay there. And, and like, I wasn't okay with that. I'm like, I don't want to have fast do something, if I'm going to do it, I'm gonna do it. And like, let's do it right. And let's have good communication. But I'm really thankful that I was around people like that. And I had leaders like that, because it always puts me back in my place. Sometimes when you're now as a leader and leading other people, whether it's in events, or strategy or content, or we're all going to another country for a retreat and planning all of that, like, that matters that you treat everyone as a human being. But you don't want to push people too much. Because if they're uncomfortable, and they want to stay in their comfort zone, that's okay. I am, I'm very comfortable being uncomfortable. I have learned to do that, because we take risk. But just because you're that way, doesn't mean that everybody else has to be that way. And they still add value in some way. So I say that because I don't know, have you had all great leaders because I have
of your right. But I really good mentors, I've had a lot of really great leaders, right? I've had a lot of people that like, I always say, like, you have to find those leaders, because, you know, they always say the five people that you surround yourself with, right? Or two, you're gonna most likely be around them. Like, listen, if I'm not working for leaders that I value, and I respect and I trust, and I like how am I going to be that leader? Right? You know what I mean? So if you're not surrounded by the right leaders, by new leaders, like you know what I mean, like, you gotta You got it, you that may be your sign that, hey, listen, it's time to move on are trying to find those other sponsors, or those mentors in your life, that that you do need to surround yourself with, because there are few leaders that I've I've worked for that may not have been quote, unquote, I didn't even really define them as leaders, they were bosses that I don't look at my bosses. Now, as bosses, I look at them as leaders, and I look at them as mentors. And I look at them as sponsors, like, that's what I define myself as, and when I look at them literally as a boss that does my performance review, and is going to like, knock me down, then I'm like, Listen, this isn't the type of like inspiration that you know, I'm supposed to be around. However, on the flip side, it has shown me because of those leaders, or those bosses, I have learned some of the best aspects from those leaders. But I've also learned a lot of ways that I don't want to be quote unquote, looked at as a boss like, and how to utilize those things and be like, he listened those when I worked for those people like, or were surrounded by those people, how did they make me feel like did they empower me? Or did they like, like you said, Take, like, want to clip my wings off. And, you know, like, and then think about yourself, in your own role be like, Hey, listen, who do I want to be? And so I really think that you're surrounding yourself with both at different assets at different times, you'll if you're, let's face it, you're not always going to have the most instrumental leaders around you. But utilizing, hey, listen, what are the things that I wouldn't do? And I always say, it's like, kind of looking at our parents or my the way my kids will look at me one day, like, what are the traits that I really don't want to have mom and I really don't want to dad and then try to bring us traits in you. And let's face it, some of the times you're still stuck with certain traits, like, my husband always reminds me like, Don't ever screw on caps, like tighten up like he's like pickles, they always spill because you'd like to give it a half turn instead of a full turn, like he's like, and who wants pickle juice all over the place? And like, you know what, there's some bad trades every once in a while, you know, you pick up from your parents. And I know that's a silly example. But like, what I mean, like, Hey, listen, are they are the things that you pick up? Like, hey, listen, we're all gonna have our nuances and we're all gonna have those little things. But what are like the main traits that you want to be able to extract from those leaders or hence, not that they the traits you don't want to have?
Yeah, no, I'm laughing because I feel like I'm always like in a hurry. I don't know why sometimes. I'm like, I'm in a hurry to go upstairs and get on a podcast. And so it's like, I don't Don't let I don't put the lids on things and so like shit will spill, like most recently, I was, I hadn't had my my hair makeup done a long time. I mean, because the COVID and you know, hadn't worn makeup very much during COVID. But apparently, months ago, I like had my makeup bag and I was getting my makeup done for something recently, and I hadn't put the, the I didn't screw the lid, like back onto this cream stuff, like Foundation, and it was completely dried out. And so the guy was doing makeup, he's like, do you not screw your lids back on? Like, you know, that's like leaving, like the the top off of the milk and like mold getting in there. And I'm like, Well, I don't drink milk. So I don't know. But he's like, you got to screw your lids on Otherwise, the moisture, we have this hour long conversation about putting lids back on correctly on makeup, because he's like, this is like $50. And I'm like, Okay, I'll just I'll buy another one. Like, it's, you know, it's like, it's not a big deal. But every time now without like, go open it because I did have to get a new one. Like a lot of my stuff had dried up. And he's like this, these are expensive things. And I'm like, you're right, I know. But he values makeup way more than
I am. And this guy definitely should be friends with my husband, because they probably would get along very well like, because he just doesn't understand the concept. He's like, seriously, I'm like, I'm always just rushing to the next thing, or do we paste? Like, why can't you put the lid on? Like, I just don't get it. And I'm like, I don't know, I don't even put the cap back on. Like, important to me. I was like, there's other things that you do that I don't get like, you know,
it's so true. It's so true. So you're so much fun. Every time I talk to you, I just I lab. So one last question. Yeah, for anybody that's listening. And they you mentioned imposter syndrome or value, like how do you get up every day? And really know your value? Like, is there something that you do? Do you have an affirmation app? Like, what's something that like a takeaway for anyone listening? And because entrepreneurship is not always easy? Like, it's, it's hard, and it is a journey? And sometimes like, it's like, okay, is this is this really valuable? is am I getting value? Right? And am I giving value? So for you, how do you? How have you come to know and learn? Like, what is your value?
Huh? Oh, you know, and I don't think I've, I have that perfectly defined. And I think we're all evolving with it, right? Like knowing truly what your value is. And like, just like you mentioned at the beginning, right, like, You do one thing, well, you want a little bit more, and you know, you want that next bite, and that next thing and that next business and the next idea, and like, you know, I think it's always a double edged sword as entrepreneurs, right, you know what I mean? It's like, it leaves us unsettled in a lot of ways. But it also motivates us to like, go to that next level, and try that next thing and do it quote unquote, afraid. But I will say that every day, like just grounding my own self, like going back to that vision board. Like I look at that every morning. And like, what is my Why? Why am I doing what I'm doing? I really try to make a concentrated effort on, you know, what are like daily? What are what are all the good things that have come into my life, like, literally abundant statements, like I am so grateful for and that day, it literally can be like, because I screwed the cap on, right? Like, I tried to make an effort for my husband, like, you know, when remembering I think we think that we have to write like accolades down like, Oh, well, because I won the trip to Fiji. Well, that happens once every, you know, in a like, maybe in a lifetime, right? Like, so don't try to go to these massive mountains every day, like what are the little things that are happening? And then also attraction statements? Who are you going to bring into life? What do you want to attract? So if you have that boss, that isn't the right leader for you, who do you want to attract into your life that you're going to bring in and taking those five or 10 minutes in the morning to having that sort of routine. And I have this mindfulness meditation book, I'm will say, I'm a horrible meditator, because I never like give myself the time to do it. I'm sure I could get good at it, just like anything else, like, just like screwing caps on if I actually put the timer on it. But I have this book, and every single morning, I read it, and I really reflect upon it. And to me, that's my own meditation. And what I do to hold myself accountable, is I actually posted on my stories. So if anyone's on Instagram, I'm on Instagram, you can always follow it. And I will tell you that when I don't post it, I have people ask me like, Hey, listen, you didn't post it this morning. And why do I post it like, Yeah, because I know it's gonna help other People in share with other people, but it holds me accountable. It's making me say, Hey, listen, I took that time for me this morning to maybe it makes me think of something else or the way that I'm going to go about my day, or it's something that I want to share with someone else, maybe in my corporate career, or in my, you know, entrepreneur side that like, just needs to hear that message that day. And then lastly, I always like for me, I'm a morning person, I usually get up around like, you know, 4am and I will tell you that movement every single morning, I do, usually a pretty intense workout. It doesn't have to be an intense workout. For me, that's what works. But I know, once those endorphins, like, you know, start pumping, once the juice starts going like, there is like, I feel like I could like go climb like Mount Everest when I'm done with my workout. And I puts me in that state of mind that I'm like, Listen, this is my vision. This is my why. And it comes back to me because you know what, I've cleared out the junk, or all the stuff that I doubted myself when I went to bed or I woke up in the middle of the night and forgot, you know, and I just kind of like say, Okay, listen, today's a clean slate. Today's a new beginning, how am I going to get 1% better today?
That's so awesome. And you know, not everyone has that perspective. I know that even some of my friends like, if something happens at work, or within their business or within their family, they will go to bed mad, and they will wake up mad. And so that that's one thing that I really hear you and take away is, it's a new day, it's a new beginning, like, let's be thankful a that we woke up be that we can get up and walk and go work out and go to the gym and do these things. And I will say it sounds like you have like a routine, like a morning routine, and you follow that routine. And that gets you going. And I know in entrepreneurship, sometimes it's hard to like create those routines. But it's so important to have at least one thing, that is a routine that you are doing every single day to better yourself. Because when you better yourself, you're also going to better your team members, your employees, everyone around you, it starts at the top and then it trickles down to the bottom.
And just like most of us know, like what is the time of the day that I'm going to like brush my teeth every day. And what's the time you know, how am I going to wash my face every day like, just make it part of your routine, I always say building that habit. Remember, it's not going to happen tomorrow, it's not gonna happen the next day, it takes 21 days to really start to even develop a habit 30 days to really start to like make it like part of like your actual daily, like day to day life. So like, you got to be consistent. And like you said, I love that you said that to Angela, that it doesn't need to be this massive thing. You don't need three hours in the morning to like do like, you know, five hours of meditation and like read three chapters of a book. Like it can be something very small, but do something that you know, you can stay consistent with.
Yeah, it's so important. This is so awesome. Where is what I know your favorite place for you hang out online. But where can people connect with you? What's your favorite platform?
Oh my goodness, well, I don't know it's a mix up. Because like I still say like I'm old school with like my generation like I started with in Facebook. So I do love Facebook. And I'm Erica rothenberger that's our o th en br gr and then Erica li le a rothenberger on Instagram, I love Instagram have really like because of people like you You guys have, you know, inspired me to be like, I can do a real and no idea what a real was, you know, six months ago, but I'm like now I'm like, mouth and things and doing this. My kids are like, what are we gonna do one of those things again, you know, so, and I love sharing stories. I love sharing, like, quote unquote, my favorite part is the behind the scenes stuff. The stuff that I'm doing that like, you know, isn't the glamorous stuff. It's not with the perfect like lighting or lipstick or this than the other it's really just being real, like, sweaty in the gym in my basement. That's messy. And you know what I mean? And be like, Hey, this is this is this is how I work out but I make it happen. And it's real life. Yes, I
love people who show the real shit. Because it's not real life when you see perfect all the time. It's just it's not. It's not. Oh, so thank you for showing up. And thank you for putting yourself out there. You're You're a breath of fresh air and you're so much fun. So everybody, we will put it in the show notes so that you can go follow Erica and connect with her. And if you have any health and wellness questions, I know that you love helping people on their health and wellness journey. You're awesome at that. So be sure to reach out to her and ask any questions. Any final thoughts, Erica?
No, I think you summed it up perfectly. I just think you know the one thing I leave everyone with is just be willing to also make those connections Angela and I met completely randomly, like, you know, on social media, the 70. Other and like, it's just, it can blossom into so many other things. You know, just building those relationships and finding the people, you know that attraction in your life that you know that you want to surround yourself with the next level, you know, wherever you're at right now. So thank you so much. I'm honored that I was asked to be on today and hopefully, some people got some, some little nuggets to take away and help them next level wherever they're at. Level up, guys.
Thanks so much for listening and watching, and I'll catch you guys next time on business unveiled
by y'all. That's it for this week's episode of business unveiled. Now that you have all the tools that you need to conquer the world and GSD get shit done. Would you share this with your friends and fellow business leaders? One thing that would really really help us and help new listeners is for you to rate the show. And leave a comment and Apple podcast, Spotify, Stitcher, or wherever you tune in and listen to business unveiled. You can check out the show notes at Angela proffitt.com slash podcast and link up with us on social media so you can share your biggest insights. And I want to know your aha moments. Until next week, remember, the profitable shifts and structures you're creating in your business, help you be more present in your life. So get out there and GSD

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Published: June 24, 2021

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