BUSINESS UNVEILED

How to Build a Digital Presence

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Your website is so important to your brand! It's your digital presence in a place that is all yours and created by YOU! Today, I am chatting with Brandi Bernoskie, a Digital Strategist, Website Developer, and Entrepreneur, all about how to make better decisions when it comes to the technology we choose to use in our businesses.

MAIN TOPICS

  • How being authentic in the digital space may look a little different from your non-digital self
  • Opportunities that business owners are missing on their websites
  • How to determine what technology you need to bring into your business

KEY TAKEAWAYS

Make sure your website connects with your ideal clients and truly speaks to them

Know who you are in your business, your strengths, your weaknesses, your crazy, and orient around that

Choose technology that works for you and be willing to experiment to find out what that means

MORE ABOUT THIS GUEST

Brandi is a digital strategist, website developer, and founder of Alchemy+Aim and North Star Sites, companies that help entrepreneurs and business owners elevate their online presence and enhance their digital experience. She is an advocate for using technology in ways that humanize, connect and serve people as well as for asking deeper philosophical questions and teaching others to think more broadly about impact when they create, particularly in STEAM fields.

Brandi’s academic background in theatre, philosophy and physics was the perfect foundation for launching Alchemy + Aim, a website strategy and development agency, where her team has worked with thought leaders like Brené Brown, Laverne Cox, Martha Beck, Judy Smith, and Kate Northrup as well as other notable change makers since 2013.

Brandi is a natural connector and business matchmaker, who is always working to help others step into their genius work and leverage the expertise of those around them to achieve new levels of success and community along the way.

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