Podcast

How to Grow Your Business Through Your Brand Story

As an entrepreneur, you know that growing your business is no easy task. But what if there was a way to make it a little bit easier? By focusing on your brand story, you can create a narrative that resonates with your target audience and draws them in. Not only will this help you attract new customers, but it can also help strengthen relationships with current ones. So how do you go about crafting a powerful brand story?

Today’s guest, Michelle Knight, founder and CEO of Brandmerry will be sharing with us where you can begin with storytelling, even if you think you don’t really have a story, your brand story is everything!

How to Strategize for Cash Flow

Do you ever feel like you're always playing catch-up when it comes to your finances? You're not alone. A lot of entrepreneurs feel that way, especially when it comes to cash flow. It’s important to be strategic with your spending and make sure that you are always bringing in more revenue than you are spending.

Our guest today, Andrea Jenson, CEO of The Cash Flow CFO, is going to share with us all about why managing cash flow is so important, the most common mistakes business owners make and tips for helping business owners manage their cash flow.

How to Build a Creative Business Online

If you're an entrepreneur, you know the importance of creativity in business. Creative ideas can help you stand out from the competition and attract customers. But how do you go about building a creative business on an online platform?

Be open to new ideas and don't be afraid to try something different, let your creativity flow and encourage creativity in your team members.

Today’s guest, Christina Scalera, Owner & CEO of The Contract Shop will be sharing with us all about why you may want to consider an online store for your creative business and the top tips to make your creative business a success!

How to Understand the Publishing Industry for Authors

Are you thinking about publishing a book? The publishing industry can be confusing for authors who are trying to understand how it works and what they need to do in order to get their book published. It is important to keep in mind that the publishing landscape is constantly changing, so it is important to stay up-to-date on the latest trends and developments.

This includes understanding the different types of publishers, how the submission process works, and what you can expect once your book is published. By knowing what to expect, you can make informed decisions about your publishing options and achieve the best possible outcome for your book.

I’m so excited to share today’s guest, Rea Frey, CEO of Writeway, who will be sharing all about the publishing industry, tips for getting started when writing a book and some key things authors should keep in mind.

How to Accelerate Your Business in Times of Uncertainty

It's no secret that the business landscape is constantly changing. In times of uncertainty, it can be tough to know how to accelerate your business. However, with strategic and creative approaches, you can make sure your business stays ahead of the curve.

Today’s guest, Claus Raasted, founder of College of Extraordinary Experiences, is sharing with us all about how to be a true creative and innovate during tough times.

How to Build a Membership Program

As business owners and entrepreneurs, chances are you're always looking for new and innovative ways to grow your business. One strategy that can be very effective is launching a membership program. 

Membership programs allow your customers to become members to become a part of something bigger, sharpen their skills and receive exclusive benefits in return. There are many different ways to structure a membership program, so it's important to design one that fits your business needs and goals!

I’m so excited to have our guest, Lisa Prinic, Owner of Scaling Deep who will be sharing with us all about how to build a membership program for your business!

How to Navigate Crowdfunding for Your Business

Launching a business is no easy task, and funding it can be even harder. That's where crowdfunding comes in: by crowdfunding your business, you can pre-sell products or services to interested investors and get the startup cash you need. But before you launch your campaign, there are a few things you need to know.

I’m excited to share guest, Dan Demsky, founder of Unbound Merino, who is sharing all his tips for how to get a product off the ground using crowdfunding and how it is possible to start a hyper successful business even if you are creative at heart.

How to Know What Your Customer Wants

As an entrepreneur, it's important to understand what your customer wants. After all, you're in business to serve them! But sometimes it can be challenging especially when they don’t always know what they need. 

There are some simple changes you can make to your messaging/branding/strategy that can have a big impact. Communicating with the brain's natural rules of decision making is a game changer when it comes to knowing your customer.

I’m so excited to share today’s guest, Melina Palmer, CEO of The Brainy Business who will be sharing with us all about how to know what your customer wants.

How to Hire and Train Admins for Your Business

It's no secret that finding and training team members for your business can be challenging. Sometimes it doesn’t feel like there is enough time in the day to search, nevermind onboard someone. And then once you have your new team member trained the real test comes along when you see their performance. 

Placing team members in specific roles based on their personality type is the best way to ensure they will be successful. 

I’m so excited to share today’s guest, Hiliani Ellis, founder of Exceptional Admins who will share with us the top things to look for when searching for team members. 

How to More Effectively Manage Your Time

If you’ve been following me for a minute, you know that I am OBSESSED with saving time through calendar blocking and time management tools. Being present and focused on the task in front of you is so important!

As entrepreneurs we can find ourselves pulled in many different directions. But prioritizing tasks is the key to GSD! Calendar blocking provides you with the balance that is essential to running a successful business.

Today’s guest, Leo Tumwattana, Co-founder & CEO of Sorted, an application that combines your tasks, calendar events and notes into a unified timeline so you can hyper-schedule your entire day in one place. He will be sharing with us all his top time saving tips!