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1. Weekly tips to dominate sales and marketing At our core, we're focused on helping you become a sales and marketing machine. We tap into the genius of the best salesfolks and marketers out there to give you daily tips to grow your leads, make more sales, and keep more customers. 2. Expert small business..
It's Stress Awareness Month, and here's some (un)surprising news for us planners out there. A career as an event coordinator was ranked the fifth most stressful job of 2016, according to job site CareerCast. Read the full article here. Your job is what you make of it. Over the past 15 years of planning, I..
Infusionsoft is the only sales and marketing software built exclusively for small business. Whether your storefront is online, on Main Street, or a service that’s on the go, Infusionsoft can help. Use Infusionsoft to map out each step of your sales and marketing strategy and automate repetitive tasks like follow-up. With Infusionsoft, you can nurture..
Tip 13: Do Not Treat Family and Friends Differently One time I planned a wedding for a friend at the church I grew up in, which meant there was a lot of trust from the start. However, she brought in outside vendors that I wasn’t familiar with, who ended up breaking some rules, to the..
You’ve spent numerous hours of energy and effort researching a band to hire and suddenly you find out someone has left or been replaced. How should you feel and what can you do? Turnover occurs in the entertainment business just like in any other industry. Steve Jobs, the founder and former Apple visionary, passed away..
If you’re like many small business owners we’ve worked with, you have leads, but you’re having trouble making sure you’re spending your time and resources on the ones most ready to buy. Nothing is more frustrating than wasting energy on cold leads. Part of the problem is that your marketing efforts may not be bringing..
Photo: Kristyn Hogan A picture is worth a thousand words — and your wedding photos? Well, they're pretty much priceless! To make sure your photographer gets the big picture and all of your priceless moments, we're spilling the beans on some of the hottest wedding photography trends of 2016 you'll definitely want to try. 1...
Your employees spend a majority of their day at your place of business, where they devote their time, energy and passion to supporting your dream. Here’s how you can make their workplace experience a little bit more pleasant. You’ll be pleasantly surprised by how far a little will go in keeping them motivated. Try these..
Tip 12: Communicate Expectations With Vendors I was setting up at a reputable, high-end venue in North Carolina and needed to make sure the lighting was going to be perfect. At a site visit 6 months prior to the wedding, I noticed there were string lights that the client wanted switched out. I trusted my..
Whether it’s a weekly joke, dialogue guidelines or decision trees, brands spend countless hours honing and personifying their brand on social media. But few tactics are as effective at conveying a brand's personality on social media as a well-used image. In this quick-scroll world of social media, the visual face of your brand is often..
