Tip 12: Communicate Expectations With Vendors I was setting up at a reputable, high-end venue in North Carolina and needed to make sure the lighting was going to be perfect. At a site visit 6 months prior to the wedding, I noticed there were string lights that the client wanted switched out. I trusted my..
Whether it’s a weekly joke, dialogue guidelines or decision trees, brands spend countless hours honing and personifying their brand on social media. But few tactics are as effective at conveying a brand's personality on social media as a well-used image. In this quick-scroll world of social media, the visual face of your brand is often..
Feel like you aren’t maximizing your profits through email marketing? It’s time to create a new revenue stream. In this webinar, Ryan Deiss will show you how to maximize profit through email marketing using his concept of “The Ultimate Game Plan.” You’ll learn how to: -Make more sales by sending fewer emails -Send emails with..
How many people really know how to listen? So often we listen while thinking about what we are going to say next. We wait for the break in the conversation so we can add our input. You already know what you are thinking. You already know you have great ideas. It's time for you to..
If you've ever wondered how automation software can help your business, Infusionsoft has created a free experience for you to see it in action. This experience will educate you on what marketing automation is and how powerful it can be. You will learn how to market smarter, not harder, by automating personalized messages that drive..
Tip 10: Ask Vendors How They Set Up I once did a destination wedding in the middle of nowhere, and the bride and I had planned in advance the exact location and setting for the ceremony. It was very untraditional, and unfortunately, not all the vendors had looked at the floorpan and timeline. What happened..
When it comes to music, the cocktail hour is the most neglected portion of the night. However, with careful consideration, the right music decision can have a strong impact on the overall atmosphere and transform this sixty-minute period into something of more substance. In the last issue of Beautiful Bride, we discussed how you can..
While I wish I had a money tree and I could help everyone for free, my time is limited. Check out this article titled “No, You Can’t Pick My Brain. It Costs Too Much.” Please don’t take offense to this, because my heart is in it to help! When I take the time out to..
Tip 9: Always Have Backup Vendors If there’s one thing I’ve learned over the years, it’s that you never know what’s going to happen. You cannot plan for the unexpected. In today’s tip, I share the tragic story of a restaurant owner who died unexpectedly while working alone late one night. From having backup vendors,..
Tip 8: Do Not Overcommit As planners, we always want to make everyone happy. We also know that overcommitting can get us into hot water. Here’s a story about a bride who was visiting from out-of-town, and was adamant about meeting with the floral designer on a very busy event weekend. After a series of..
